NBC Olympics: Hashtag $$$

NBC is offering an unprecedented 5535 hours of Olympics coverage on TV and online. That includes live streaming of all events and medal ceremonies for the first time.NBC is offering an unprecedented 5535 hours of Olympics coverage on TV and online. That includes live streaming of all events and medal ceremonies for the first time.Owners and stakeholders of Big Media have thick skins. So the persistent trending of #NBCFail, and the riotous reading that the tweet stream provides, is."We can understand and appreciate that people are passionate about things," says Jim Bell. "I

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